About

Small studio. No layers.

Most studios put an account manager between you and the work. Animora Labs does not have one to spare. You talk to the person writing the code, every time, and that is the whole operating model rather than a temporary stage we are trying to grow out of.

Founder

Logan Wheeler

I started Animora Labs because I kept needing software that did not exist, and kept being quoted six months and five figures to find out whether it would work.

I studied financial counseling and planning at Purdue and went straight into financial services, which is where the habit started. The work runs on spreadsheets, forms, and processes that live in one person's memory, and every serious tool is either built for a firm ten times the size or priced like one. So I learned to build the tools myself: the client portal, the reporting, the planning engine, the automation that turns a Tuesday afternoon back into a Tuesday afternoon.

Working in a regulated industry set the standard I build to. When the data is somebody's retirement or somebody's payroll, access control is not a phase two and "we'll add security later" is not an answer. That is why row-level security shows up on day one of every build here, including the small ones.

The studio grew out of that, and the order on the homepage is the honest order. Launch came first, because the original mission was helping people get an idea into the world. Systems came next, because the businesses I know best are drowning in processes that should have been software. Back-Office came last, because once you have seen enough books and payroll runs, it turns out the administration is often the real bottleneck.

Purdue University, 2022 Financial Counseling & Planning Hendricks County, Indiana

What I build with

  • HTML, CSS, and JavaScript
  • TypeScript & React
  • Supabase & Postgres
  • Stripe
  • Netlify & Cloudflare

What I care about

  • Security at the database
  • Things you own outright
  • Plain-language quotes
  • Shipping over demoing
  • Software that still works in a year

Based in Hendricks County, Indiana. Working with clients anywhere.

Why it works this way

The things a one-person studio can actually promise.

Being small is a constraint. These are the parts of it that are genuinely better for you, stated plainly rather than dressed up.

Nothing is lost in translation

You describe the problem to the person who will solve it. No discovery deck, no requirements document that turns your Tuesday problem into a feature nobody asked for.

The quote is the quote

Fixed scope, fixed price, plain language, agreed before a line of code is written. If the scope changes, we talk about it before it changes, not on the invoice.

I have to maintain it too

I run my own products in production, with real users and real payments. That makes shortcuts expensive for me, which is the best guarantee you can get that I won't take them on your build.

You keep the keys

Repository, hosting, database, and domain, all in your name. The retainer covers hosting, database, and API costs, not the right to keep using what you paid for.

Regulated-industry habits

Access control in the database, disclosure text preserved to the character, and a careful line between what software may say and what only a licensed human may. Those habits carry into every build.

Honest about the ceiling

A studio this size is right for a lot of work and wrong for some. If your project needs a team of fifteen, I will tell you that instead of taking the deposit.

The team

One, for now.

As the studio grows, the people who join it will show up here, by name and with what they actually do. Until then, this page is accurate, and that matters more than looking bigger than we are.

See who we've built for
Say hello

Tell me what you're trying to build.

An idea, a process that's eating your week, or a stack of administration you want off your desk. You'll get a plain-language plan and a fixed quote back, no obligation.

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